01
Built for the field
Most CRMs are built for sales teams in air-conditioned offices. Pipeline is built for people in vans, on rooftops, in basements and on building sites. Every interaction is designed for one hand and a small screen.
Meet the team
Software that works as hard as you do.
We started Pipeline because the tools we used to run our own service businesses didn't respect our time. So we built one that does - and you talk to the people who write it.
Our story
Pipeline started with a simple idea.
After speaking with dozens of service business owners, our founder Chris Boyle kept hearing the same frustrations - paperwork everywhere, systems that didn't talk to each other, and software that was either too complicated or too expensive.
Most businesses were stuck between outdated, paper-based processes or tools that only solved part of the problem.
Pipeline was built to change that.
A single, straightforward platform designed around how service businesses actually work - not how software companies think they should. Affordable, practical, and built to make day-to-day operations easier.
How we're different
Pipeline is a product of Nimble IO, a UK software development company founded in 2019 with over 25 years of commercial development behind it. That matters for one reason: when you email us about a bug or an idea, it lands with the people who write the code.
No account managers acting as a middleman. No offshore handoffs. No support ticket disappearing into a queue. Small team, short path from "this would be useful" to "this shipped on Tuesday".
We're a small, fully-remote team in the UK, building the software we wanted to use ourselves.
Say hello →Four things we won't compromise on.
02
Calm by design
Software should make you feel in control, not in panic. We obsess over clarity, hierarchy and tone - so opening Pipeline feels like a deep breath, not another fire to put out.
03
No-bs pricing
No "contact us" plans, no per-feature add-ons, no surprise upgrades. The price you see is the price you pay, and our highest-paying customers get the same software as our cheapest.
04
You own your data
Your customers, your jobs, your numbers - yours. Export it any time, in any format. If you ever leave us, we’ll help you go cleanly. (We hope you don’t.)
How we work
Built by people who've run the business, not just the software.
Every feature in Pipeline exists because a real service business asked for it - usually while standing in a customer's kitchen with a phone in one hand.
We don't ship features to fill a comparison table. We ship the thing that takes five minutes off your evening, then we ship the next one.
And because the same team builds the web app, the mobile apps and the platform underneath, it all behaves like one product rather than three that happen to share a logo.
What we build
- Lead capture and follow-up
- Quotes and estimates
- Scheduling and dispatch
- Job management and on-site sign-off
- Invoicing and payments
- Native iOS and Android apps
Our approach
- You talk to the people who build it
- Flat pricing, no per-seat fees
- Ship small, ship often
- No long contracts
- Your data stays yours
What stands out is that I can make the system work for my business, and there’s a team behind it that actually listens.
Fabio Di Marco Director, Fabio Di Marco Kitchens & Bedrooms
Want to chat with the team?
We answer every email personally - usually within a few hours.